How a $100 Sam Sulek Clipping Campaign Got 106K Views

A $100 Clip Rewards campaign built around Sam Sulek's YouTube videos delivered 106,111 verified views from 120 clippers in 4 days and 17 hours, an effective CPM of $0.94.

Who ran this campaign: it was set up and paid for by a Ssemble customer. Ssemble has no affiliation with Sam Sulek, and this post doesn't imply his involvement or endorsement. We're sharing it because the numbers show what a small clipping budget can do on a popular creator's content.

The setup

Budget: $100 at $1 per 1,000 views, so the campaign was built to deliver 100,000 views.
Source: Sam Sulek's YouTube channel. Clippers could cut moments from any of his videos.
Who could join: clippers in any country.
Launch: October 2, 2026. The first clip was submitted less than an hour after launch.
Finish: the 100,000 views the budget paid for were reached on October 6, and the final count came in 6% higher.

Metric	Result
Spent	$100
Verified views	106,111
Effective CPM	$0.94
Clippers	120
Clips submitted	2,751
Time to deliver	4 days 17 hours

The top 6 clips

TikTok clip from the Sam Sulek clipping campaign, 24,400 views

Each clip was cut from Sam Sulek's videos and posted by a clipper. Tap a tile to open the original post.

One breakout clip, then a long tail

The top clip, on TikTok, reached 24,400 views, 23% of the campaign on its own. Behind it, the views were spread across hundreds of clips. The biggest share came from 151 clips between 100 and 999 views each, which added 48,265 views.

Views per clip	Clips	Views	Share of total
10,000+	1	24,400	23.0%
1,000 – 9,999	24	30,453	28.7%
100 – 999	151	48,265	45.5%
1 – 99	276	2,993	2.8%

Where the views came from

Platform	Views	Share
TikTok	62,970	59.3%
YouTube Shorts	34,846	32.8%
Instagram Reels	8,295	7.8%

What a $100 budget showed

Speed: the first clip arrived less than an hour after launch, and the full budget was delivered in under five days.
More than paid for: 106,111 verified views against the 100,000 the budget bought.
Spread: 120 clippers across three platforms, so the result didn't depend on any single account.

Run one on your own videos

If you're a creator with long videos or streams, you can run the same kind of campaign on your own channel: pick a budget, choose your videos, and let clippers turn them into short-form posts at $1 per 1,000 verified views.

Launch your own clipping campaign

Set a budget, choose your videos, and let clippers turn them into short-form posts. You pay $1 per 1,000 verified views.

Start a campaign

You can also see this campaign next to our other recaps on the Clip Rewards page.