Video editing software is an essential tool for businesses looking to promote their services through video content. With over 80% of businesses relying on video as a marketing tool, the demand for high-quality video format content is only increasing. To create compelling and effective videos that reach target audiences and generate revenue, it’s crucial to pay attention to video quality, message, promotion, and more.

In recent years, video editing software has seen massive improvements, making it easier for users to create intriguing videos that convince viewers and convert them into customers. In this blog post, we’ll explore the 7 best video editing software for your marketing agency.

#1 Ssemble

Ssemble is an online video editing software that provides you with endless video editing features to create top-notch video marketing content for businesses and marketing agencies. This video editing software is equipped with a user-friendly interface and offers the collaboration features like sharing your draft with the client at any moment with the help of the built-in “Share” option.

It allows users to add new functionalities and power up their video editing skills with small but amazing plugins. It allows you to add royalty-free music to spice up things or add an AI-generated voice-over.

All-in-all Ssemble is the best video editing software due to its amazing features and user-friendly interface packed with all the latest gimmicks.

#2 Filmora Go

Filmora Go is a desktop-based software that has tons of valuable features that improve the quality of your video significantly.

It offers a wide range of features to play around with, like themes, transitions, editing texts, and advanced capabilities like trim, speed control, reverse voice-over, crop, and more.

#3 Adobe Express Video

Adobe Express is another great option from the company that provides access to its features without paying a dime for it. You can edit and polish your videos with this app, which has multiple storyboards and a variety of themes and layouts.

This app only requires you to arrange your media files together and compile them. Then the rest of the task is completed by the software. There is a small Adobe watermark with this software, but that does not make much difference if you are a regular user.

A Creative Cloud membership gives you access to all the features of Adobe Creative Cloud.

#4 Renderforest Video

Renderforest can produce broadcast-quality intro videos using its features and is an excellent option for individuals and businesses looking to produce top-quality content.

You can use Renderforest to create logos, animated videos, promotions, and more. It has plenty of templates for you to create explainer videos, promo videos, logos, and more.

You also get access to many great commercial musical tracks that you can use in your video. The only job for you is to get pieces together to create a video.

#5 Animato

Animato is an amazing fantastic marketing video software suitable to create videos that engage. You can add music videos, images, and characters, plus adjust colors and fonts while creating your videos with Animato.

There are many professional designs for marketers to work with inside Animato.

#6 Biteable

Biteable is not a dedicated video editing software but it allows you to make videos with the help of built-in templates that allow users to create and sell content faster.

You can also use their premium plans to promote your brand and sell your products/services.

With its amazing features like creating a studio video in minutes, creating a story with everyone, a built-in library, beautiful templates, easy personalization, social media sharing, and more, you’ll never want to leave.

#7 Clipchamp

Clipchamp is a browser-based video editing and processing platform that allows users to easily convert, compress, and edit videos directly from their web browser. It offers a simple, intuitive interface that can be used by anyone, regardless of their technical skills or experience with video editing software. Clipchamp provides a range of tools and features that can be used to enhance video quality, add music and text, and customize video settings to meet specific needs. Additionally, the platform also supports batch processing, allowing users to process multiple videos at once.

Final Thoughts

If you want to implement an effective marketing strategy based on video content you will also have to focus on storytelling, scriptwriting, and creating storyboards. With the right tools and consistent effort, you can easily master all of these skills and take your marketing agency to new heights.

Among the above-mentioned video editing software, your goto software should be Ssemble because it comes loaded with the latest features that help streamline the post-production process and removes extreme technicalities found in other software.

Written by
Eric Lee