How to Legally Monetize Your Clips with TikTok

Discover how shorts_top12 hit 32M views within 2 months using Ssemble’s AI editing and auto-scheduling tools.

How to Legally Monetize Your Clips with TikTok
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In this era of “short-form”, turning your short-form clips into income has become more accessible than ever. Platforms like TikTok offer clippers valuable opportunities to legally monetize their clips. In this guide, we'll walk you through how to leverage both platforms to maximize your earnings.

Monetizing Clips with TikTok's Creator Rewards Program (CRP)

TikTok’s Creator Rewards Program (CRP) is designed to reward clippers who produce high-performing clips. The earnings are calculated based on qualified views and the RPM (Revenue Per Mille) rate.
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Eligibility Criteria

  • Age: You must be at least 18 years old.
  • Followers: Minimum of 10,000 authentic followers.
  • Recent Video Views: At least 100,000 valid video views in the past 30 days.
  • Account Type: Personal account only (business accounts are not eligible).
  • Residence: Must live in a region where the program is available.

How Earnings Work

  • Qualified Views: Only unique views from the For You feed count toward revenue. Views need to meet criteria such as being watched for at least 5 seconds and not being marked as "not interested."
  • RPM (Revenue Per Mille): The RPM (Revenue Per Mille) in TikTok's Creator Rewards Program (CRP) Beta varies based on several factors, including audience location, engagement levels, and content quality. Creators have reported RPMs ranging from approximately $0.40 to $1.14 per 1,000 qualified views. It's important to note that these figures are based on individual experiences and can fluctuate. To maximize your RPM, focus on creating high-quality, engaging content that resonates with your target audience.

Maximizing Your TikTok Earnings

  • Create engaging, high-quality content to keep viewers watching until the end.
  • Utilize trending audio and hashtags to increase visibility.
  • Encourage interaction through comments and likes to boost engagement metrics.

FAQ

What is the Creator Rewards Program?

The Creator Rewards Program is a rewards program designed to help creators foster their creativity and generate higher revenue potential by posting high-quality, original content.
Learn more about the Creator Rewards Program in our Creator Academy.

How does the Creator Rewards Program work?

The Creator Rewards Program rewards eligible creators based on the performance of videos that meet the program requirements. Rewards are calculated based on qualified views and rewards per 1,000 qualified views (also known as RPM). Creators accumulate more rewards as long as they're a part of the program and their videos keep performing well. Learn more about how Standard Reward and Additional Reward are calculated.

Who is eligible to join the Creator Rewards Program?

Creators must meet the following criteria to join and collect rewards under the Creator Rewards Program:
  • Be based in one of the countries where the Creator Rewards Program is available.
  • Have a TikTok account in good standing, including no history of repeatedly or irresponsibly violating our Community Guidelines and Terms of Service policies and engaging in malicious or fraudulent activities.
  • Have a Personal Account. Business Accounts and accounts belonging to political or government organizations aren't eligible.
  • Have authentic account information, such as your real name and date of birth.
  • Be at least 18 years old (or 19 in South Korea).
  • Have at least 10,000 followers.
  • Have at least 100,000 video views in the last 30 days.
  • Post videos that are at least one minute long.
Creators must also meet the following requirements under the Creator Rewards Program after they're accepted:
  • No engagement in malicious or fraudulent activities, such as acquiring fake video views or inflating follower counts.
  • Posts original and authentic content that speaks to our mission of inspiring joy and creativity.
  • Must not tamper or attempt to tamper with the program, the reward system, or the recommendation system.
  • Must not create malicious software or modify code to artificially register, post, or increase likes, follows, views, comments, shares, and more.
  • Must not make false statements or abusive content or engage in any abusive behavior, illegal, or criminal activities (including fraud) in connection with the program.
If your account is found to be in violation of any of the above, you'll receive a notification and your account will be permanently or temporarily removed from the Creator Rewards Program, depending on the severity of the violation.

What are the account and video requirements?

To collect rewards under the Creator Rewards Program, your account information and posted content must meet the following requirements:
  • Be at least one minute long.
  • Be uploaded after joining the Creator Rewards Program.
༚  Video views from the same account will be calculated only once for one video.
༚  Video views must be longer than 5 seconds.
༚  Video views from people who submitted feedback that they're not interested aren't counted.
In addition, your account information and posted content must not contain:
  • Fraudulent or underage account information, such as a fake name or date of birth.
  • Account details or content that was copied from others.
  • Inappropriate, vulgar, or disturbing behavior, such as explicit sexual behavior, suggestive audio, or scenes that could harm viewers.
  • Suspicious or unusual account activity.
  • Advertisements, paid promotions, sponsored content, or videos linked to a Series.
  • Disinformation or misleading information.
Keep in mind that we periodically review accounts that are part of the Creator Rewards Program to make sure profile information, including posted content, complies with our policies and requirements. If your account or content is removed and you believe it's a mistake, you can submit an appeal.

What is considered original content?

Original content under the Creator Rewards Program is quality content that's designed, filmed, and produced by you that showcases your expertise, talent, or creativity and also follows our Terms of Service and Community Guidelines.
Content not considered original under the program includes, but is not limited to:
  • Duet or Stitch videos.
  • Content copied completely from others and with others' watermarks.
  • Content reproduced from others with only slight modifications, including videos that are sped up or contain filters, fixed texts, or stickers.
  • Content that contains different videos or pictures originating from other people, creators, or sources without new and personal ideas.
  • Content that contains looping videos, single or multiple photos, or only text overlays.
  • Content that contains lip syncs or copyrighted music that plays for over one minute. Videos under the program that contain copyrighted music for over one minute are at risk of being muted.

What are qualified views?

Qualified views are unique video views from the For You feed and exclude views with fraud, paid views, disliked views, views with less than 5 seconds watched, promoted views, and artificial views. Videos must reach 1,000 For You feed views to start generating earnings.

How are rewards calculated?

Eligible videos will start to collect rewards as soon as they reach 1,000 qualified For You feed views. Standard Reward is calculated based on qualified views and rewards per 1,000 qualified views (also known as RPM), while Additional Reward is calculated based on how well-crafted, engaging, and specialized content is. Learn more about how rewards are calculated under the Creator Rewards Program.

How to join the Creator Rewards Program

Creators who are at least 18 years old (or 19 in South Korea), have an account registered in an eligible region, and who meet the eligibility requirements can apply to the Creator Rewards Program through the TikTok app.
To apply to the Creator Rewards Program:
1. Tap Profile at the bottom.
2. Tap the Menu ☰ button at the top, then select TikTok Studio.
3. Tap Creator Rewards Program. You'll receive a reply within approximately 3 days of submitting your application.
A few things to know about joining the Creator Rewards Program:
  • Age eligibility is based on the birthdate you entered when creating your TikTok account and/or confirmed during the Creator Rewards Program application process.
  • If you're not accepted to the Creator Rewards Program and you believe you're eligible to join, you may appeal within 30 days or you can re-apply 30 days after the appeal period. Your account must be in good standing and in accordance with our Community Guidelines and Terms of Service.

How does the account and video review process work?

We'll review your account information, including content posted under the Creator Rewards Program, to determine if you're eligible to collect rewards or continue participating in the program. All flags and disqualifications are eligible to be appealed within 30 days of receiving notice. Keep in mind that video appeals don't impact your account.
If your account or video passes review:
  • You'll be eligible to collect rewards.
  • Your account or video could still be removed for violating Community Guidelines if it's reported or flagged in the future. Rewards already collected on removed videos will be deducted from your balance.
If your account or video doesn't pass review:
  • It may violate Community Guidelines due to, for example, unoriginal or low-quality content, dangerous activities, spam, or deceptive behavior.
  • You won't be eligible to collect rewards and we'll notify you of the reason.
  • We'll remove your account or video if it doesn't follow our Community Guidelines or other policy requirements.
  • Any rewards previously accumulated from the video will be deducted from your balance.
  • You'll be given the opportunity to appeal the removal directly from the Creator Rewards Program dashboard. Appeals need to be submitted within 30 days of receiving notice.

How to submit an appeal if your account or video isn't eligible

If you think your account or video was wrongly removed under the Creator Rewards Program, you can submit an appeal. The appeal review takes approximately 3 days. We'll notify you once we have an update.
To submit an appeal:
1. In the TikTok app, tap Profile at the bottom.
2. Tap the Menu ☰ button at the top, then select TikTok Studio.
3. Tap Creator Rewards Program.
4. From here:
༚ If your account was disqualified, tap Appeal at the bottom to follow the steps to appeal.
༚ If your video was disqualified, tap the ineligible video and tap Appeal at the bottom to follow the steps to appeal.

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Written by

Eric Lee
Eric Lee

Eric Lee is the CEO and Founder of Ssemble.